Natalie was appointed as a consultant Product & Marketing Manager for leading family-friendly games publisher Outright Games in late 2018 to lead the marketing strategy for their October 2019 console and PC release Ice Age: Scrat’s Nutty Adventure. She was responsible for coordinating all marketing activities worldwide, liaising with regional publishing partners globally, briefing and supporting international PR agencies, and working closely with licensor Fox Home Entertainment. She held responsibility for the overall marketing, social and promotional strategy and budget, as well as supporting creation of video and static assets, and demoing the game at international games event Gamescom in Cologne in August 2019.
