Coaching

At the end of 2024 I walked away from a six-figure salary and workplace burnout to redirect my experience and passions by retraining as a coach.

I’m now combining my joy of helping individuals to thrive with my deep understanding of what businesses need in order to succeed, by taking a creative approach to career coaching that helps lift all boats with the one rising tide.

I strongly believe that people in any business can only be as good as their working environment allows, so I’m combining a range of bespoke 1:1 coaching for individuals with complementary support for the organisations they work for.

In a bid to help the sector as a whole improve alongside the people within it, I’m therefore also offering team, management, business and strategic advice direct to studios, trade organisations, work wellbeing charities and educational establishments.

To support this, in 2025 I earned my Association for Coaching-accredited Life Coaching Diploma with a Merit, and am about to finish a Corporate & Executive Coaching Diploma too. I’m certified in career coaching, work-life balance, high-performance team coaching, and DISC personality profiling. I am also a Member of the Association for Coaching.

Everything else…

After 35 years swimming in the fast-flowing waters of marketing, comms and branding in creative technology businesses, I've experienced quite the journey. From videogames and virtual reality to animation and music, and from single-person startups and my own marketing agency to global megacorps with teams of thousands, I’ve also seen it from all angles and at all levels.

But my story goes far beyond professional milestones. As a wife of nearly 28 years and a mother to two amazing sons — one studying linguistics at university and another pursuing his dream of becoming a paramedic — I understand the delicate balance between career ambitions and family life. Having navigated my own mental health challenges and burnout, plus receiving a late ADHD diagnosis, I've also learnt firsthand how crucial it is to prioritize wellbeing alongside success.

Community has always been central to who I am. For over a decade, I've had the joy of being a Scout Leader, sharing adventures, fun and campfires with young people from 6-17 years old. I've had the privilege of delivering a TEDx talk, organising award-winning local festivals, and serving as an industry ambassador for a disabled gamers' charity. As an active ally and advocate for women in the workplace and LGBTQ+ communities, I believe in using my voice and experience to create positive change.

I'm passionate about de-stigmatizing mental health and celebrating neurodiversity because I know that our greatest strengths often emerge from our most challenging experiences.

When I'm not coaching, you'll likely find me with my two Guide Dog breeding Labradors who bring regular litters of puppies into our kitchen, and endless drifts of white fur into our skirting boards.

So what started as a trainee graphic designer role in a business park in Corby and led all the way to the boardrooms of San Francisco, New York, and London as a head of product marketing at Meta, has now taken me into what’s fast becoming the most fulfilling part of my career so far. I can’t wait to meet you and see where we can go together!

Come say hello on any of my social feeds: